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Club News


28 April 2021

Club News


28 April 2021

Umbro will produce the Terriers on-pitch kits until the end of the 2024/25 season

- Town delighted to agree a contract extension with Umbro
- Partnership extended until the end of the 2024/25 season
- Comments from Town’s Commercial Director Ian Birtley

Huddersfield Town are delighted to announce that their partnership with existing technical kit supplier Umbro has been extended.

The long-term contract extension will see Umbro produce The Terriers’ bespoke on-pitch kits until the end of the 2024/25 season, as well as continuing to manufacture all training and sportswear collections for the Club’s first team and Academy squads, management staff and fans.

The new enhanced deal will also see Huddersfield Town’s Women’s team benefit from inclusion into the agreement for the first time as it represents the Club’s commercial drive and marketability which in turn will bring boosted revenue to help drive the Club forward.

Town have enjoyed some great memories whilst sporting the double diamond, famously winning promotion to the Championship, and both parties are hoping to create many more memories for the fans in the coming years.

The initial partnership was reignited in the summer of 2018 and, following a successful two-season relationship, the two parties will continue to work together long into the future.

Ian Birtley, Commercial Director at Huddersfield Town commented:

“Umbro is a brand that is intrinsically linked to football in the UK and we are delighted to continue our working relationship with them during our exciting period of transition.

“This collaboration until the end of the 2024/25 season will see us celebrate Umbro’s 100th year, and also gives us the longevity to enable us to plan, develop and grow together for the foreseeable future.

“I cannot praise the team at Umbro highly enough with the way they work with our Retail, Marketing and Communications teams at the Club. This deal will mean Umbro will have been the longest kit suppliers in our history, which shows their continued commitment to us.”

Sam Lucas, Head of Sports Sponsorship at Umbro UK, added:

“This long-term extension is really exciting news for Umbro and we’re proud to extend our agreement with the Club. Our partnership continues to be built on the synergies between our Umbro brand and Huddersfield Town as a football club.

“Our collaborative nature has allowed for a successful relationship over the past two seasons, and we look forward to that continuing. With some exciting milestones on the horizon we’re hopeful we can create more lasting memories for the fans on and off the pitch.”

Huddersfield Town’s Home, Away and Third kits for the 2021/22 season will be revealed in the coming months.

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